SmoothSpan has a good review of the spat that Scoble has created around his comments about ERP software not being sexy. You read Scoble’s comments here.
SmoothSpan does a good job of defending the ERP cause pointing out that this is probably because Scoble doesn’t know enough about ERP software. But that misses the larger point…
Most of the products that bloggers and journalists are reviewing they know little about and don’t understand the user case for.
A good example of this is the Kindle that was the subject of last week’s blog battle started by Scoble. Most of the people that wrote the Kindle off are not big book readers. They are big PC users and didn’t understand why anyone would need an eBook.
If you’re in front of your PC all day why would you need a Kindle? Doesn’t mean that there is no market for the product, just that you’re not part of it.
Back to ERPs. Most A-list bloggers work in small organizations or are freelance. Why should they see the benefits of an ERP? Any freelance that installs an ERP is mad; however it doesn’t mean that it isn’t useful software.
So theÂ KindleÂ has been out a couple of weeks and it’s already a failure.Â Â Scoble has a long list of things that he wants to change on his blog;Â Dear Jeff Bezos (one-week Kindle review) Â« Scobleizer â€” Tech geek blogger.And even Slate has had a go;Â Can Amazon save the e-book? – By Harry McCracken – Slate MagazineÂ Before I go any further I need to point out that Scble’s idea of a social network is madness. Until everyone has one of these things, what is the point? It would just point out to everyone what a small market share of reading they have. This was the same issue that the Zune sharing functions have.However, there is a bigger issue here. All these reviews are from people that are interested in the technology not books. The EVDO functionality is magic to the average user, they can buy a book anywhere at anytime and they never sign a service contract. That is a real innovation, an innovation more important than the size of the Previous Page button!Roll on version two.Â