Tag Archives: Le Web

Le Whinger…

Comments by Thomas Crampton…

“From his comments about the Sauna set up outside the conference, Carr shows his true European colors:

I found [the sauna] packed to its pine rafters with Brits, getting slowly drunk on licorice vodka and gleefully bitching about how disappointing everything was.

This gleeful bitching and cynicism by Carr and his fellow Europeans may have something to do with the difficulty Europeans have in getting things done.”

Le Web attracts Le Whinger – Thomas Crampton

To be honest; I think that Thomas is being generous. 

I think a large part of this is jealousy, and not jealousy of Loïc but of the sucess of Le Web.

In 2006 a lot of the British commenators who complained about Le Web said that next year they would organize a better conference in the UK. It must be said that those Whingers from 2006 have really shown Loïc up with their action and hard work.

Such a simple idea…

End with a couple of podcasters.

And yet it made a massive difference to my memories of the whole occasion. Part of the fun was that the panelists on the Gilmor Gang were obviously demob happy. A couple of glass of wine and they were off to the races.

Anyway, Adam puts it better than me…

“One of the small moments of genius at Le Web 08 was the way the conference closed. It’s so easy for conferences to end on a down note, with a bit of a damp squib as the audience drift away into the night. No so this year’s affair, which actually managed to go out with a bang.

Finishing the conference with the live recording of two podcasts – Wine Library TV and the Gillmor Gang – gave a huge lift to the final hours.”

Le Web 08: Podcasting Live – One Man and His Blog

Notes: Eric Besson

  • Overall he was impressive; he seemed to actually understand the subject and it was far more than just slogans.
  • There are real projects underway. It was interesting that the initiatives that he talked about were all infrastructure based. The government has obviously decided that its role is infrastructure and its sticking to it.
  • The digital blueprint for France was used as a model for the rest of Europe!!! Look what the GSM standard did for mobile in Europe.
  • The crisis is a chance to revolutionize education (and again he talked about infrastructure).
Note: Not sure how many people in the room actually understood that a French minister is not allowed to express himself in English because of the risk of translation error/issues.
Note: They need professional translators next time!!!

General impressions. Day One.

  • First, the speakers are generally more varied than in previous years. Two years, ago it was bloggers talking to bloggers; last year it was always the same people on stage. This year there is a real variety of voices.
  • The venue is too large! This is too big. However, if it was smaller I wouldn’t be able to afford the ticket.
  • There is a real atmosphere this year of slight panic. The startups are VERY worried but then I’m not a startup.
  • Finally, there is probably half the people in the room that have found something to complain about so far. However, I think that we’ll all be back next year.

CEO calls author a liar…

So Didier Lombard the CEO of Orange basically said that Paulo Coelho is a liar when he said that giving away content increased his business. 

If you can’t fight the argument; ignore reality!

UPDATE: Seriously, this was a very worrying talk. Mr Lombard is living in a very, very different world from me. It’s a strange alternate reality.

Notes: The Way to a brands heart.

  • Need to have a real soul behind the blog.
  • Davos Negotiated their Wikipedia entry with the community.
  • The Marketing needs to be pushed as a service not advertizing.
  • Orange needs to use digital media because it’s their business.
  • Don’t ask if the customer is loyal to the company but if the company is loyal to the customer.
  • Moving from push, push, push to pull, pull, pull.
  • The problem is the middle manager (me!). How to move from fear to love.

Notes: Making Real Money from Virtual Goods

  • Really cool introduction slide with “Hello, my name is…” badge.
  • Why would people invest in an intangible good?
  • Virtual good sold more on communication platforms rather than through virtual worlds and games.
  • “Virtual goods are a way of capturing passion and interaction”. Huh?
  • tipjoy – third party virtual goods provider as a tip payment system.
  • Really small number of WoW players in the room!!!
  • Seconday markets in virtual goods!
  • MMMMmmmm