Makes sense…

“Other benefits of being in the Mac App Store include the fact that we won’t need to spend time and energy developing our own update systems, web store shelves, licensing systems, anti-piracy measures, and other things like that.”

Pixelmator | Weblog

Pixelmator is a fantastic piece of software and it’s a fraction of the price of buying from Adobe. Adobe haven’t even turned for the fight.

This could be the start of something VERY big for them.